Statement of Intent

Statement of intent


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Music video pre-production

 1) Music video treatment scene 1; outdoor different locations in London to highlight the London aesthetic and the country the music video is filmed. As it switches from one place to another throughout the streets of London at different day times. With a colourful screen background changing shapes and colours. Skating park location?  Scene2: Clear studio element white clear blank background with good lighting to contrast the colourful and London streets vibes and aesthetic to make the music video and artist stand out more and so fans can focus on the artist and appreciate them for these couple of clips.  Scene3: Aesthetic cosy bedroom giving the audience and girls specifically personal identity and relating to all of the bedrooms girls can have and maybe a desk  and mirror with make-up.  Scene 4: Lots of short clips and videos of buildings to contrast and change a bit with the theme so the artist is not the only one shown to entertain the audiences more. As they...
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Preliminary exercise: Research and planning

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Preliminary exercise learner response

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